This Coppel campaign proposed a modern, vibrant and dynamic visual universe, in which I had the opportunity to contribute in key phases of the closing shot. It was a space to take care of the details, perfect the atmosphere and add value to a piece that had to conclude with strength and coherence.
My work focused on composition, lighting and material development, with special attention to textures, as many shots brought the camera close to the devices. It was essential that each surface convey quality and realism, while maintaining harmony with the overall aesthetic environment: clean, technical and visually forceful.
Production, Direction, Design, & Animation: PLENTY
Production, Direction, Design, & Animation: PLENTY
